Privacy Policy
We recognize that your privacy is important. This document outlines the types of personal information we receive and collect when you use Direct-Line Insurance, as well as some of the steps we take to safeguard information. We hope this will help you make an informed decision about sharing personal information with us.
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Direct-Line Insurance strives to maintain the highest standards of decency, fairness and integrity in all our operations. Likewise, we are dedicated to protecting our customers’, consumers’ and online visitors’ privacy on our website.
Personal Information
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Direct-Line Insurance collects personally identifiable information from the visitors to our website only on a voluntary basis. Personal information collected on a voluntary basis may include name, postal address, email address, company name and telephone number.
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This information is collected if you request information from us, participate in a contest or sweepstakes, and sign up to join our email list or request some other service or information from us. The information collected is internally reviewed, used to improve the content of our website, notify our visitors of updates, and respond to visitor inquiries.
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Once information is reviewed, it is discarded or stored in our files. If we make material changes in the collection of personally identifiable information we will inform you by placing a notice on our site. Personal information received from any visitor will be used only for internal purposes and will not be sold or provided to third parties.
Use of Cookies
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We may use cookies to help you personalize your online experience. Cookies are identifiers that are transferred to your computer’s hard drive through your Web browser to enable our systems to recognize your browser. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize the site's pages, or register with any of our site’s services, a cookie enables Direct-Line Insurance to recall your specific information on subsequent visits.
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You have the ability to accept or decline cookies by modifying your Web browser; however, if you choose to decline cookies, you may not be able to fully experience the interactive features of the site.
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We may serve third-party advertisements that use cookies in the course of ads being served on our website to ascertain how many times you’ve seen an advertisement. No personally identifiable information you give us is provided to them for cookie use, so they cannot personally identify you with that information on our website.
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Browsers can be set to accept or reject cookies or notify you when a cookie is being sent. Taking these actions shouldn’t cause a problem with our site, should you so choose.
Children’s Online Privacy Protection Act
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This website is directed to adults; it is not directed to children under the age of 13. We operate our site in compliance with the Children’s Online Privacy Protection Act, and will not knowingly collect or use personal information from anyone under 13 years of age.
Non-Personal Information
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In some cases, we may collect information about you that is not personally identifiable. We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole. The information collected is used solely for internal review and not shared with other organizations for commercial purposes.
Release of Information
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If Direct-Line Insurance is sold, the information we have obtained from you through your voluntary participation in our site may transfer to the new owner as a part of the sale in order that the service being provided to you may continue. In that event, you will receive notice through our website of that change in control and practices, and we will make reasonable efforts to ensure that the purchaser honours any opt-out requests you might make of us.
How You Can Correct or Remove Information
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We provide this privacy policy as a statement to you of our commitment to protect your personal information. If you have submitted personal information through our website and would like that information deleted from our records or would like to update or correct that information, please use our Contact Us.
Agreeing to Terms
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If you do not agree to Direct-Line Insurance Privacy Policy as posted here on this website, please do not use this site or any services offered by this site.
Your use of this site indicates acceptance of this privacy policy.